Connexis Insights

Writing from the routing layer.

Field notes from the desk that routes 240,000 enquiries a month. Rate cards, compliance breakdowns, playbooks and the occasional strong opinion.

60, 90, or 120 seconds? The number you pick changes your CPA, your conversion rate and your publisher pool. Here's how to think about it.

Before you commit spend, look for these five patterns. They're the ones that predict a bad quarter with 90%+ accuracy across our marketplace.